Scholarship@Cornell Law: A Digital Repository

Article Title

Searching for Confusion: The Initial Interest Confusion Doctrine and Its Misapplication to Search Engine Sponsored Links

Authors

Zachary J. Zweihorn

Recommended Citation

Zachary J. Zweihorn, Searching for Confusion: The Initial Interest Confusion Doctrine and Its Misapplication to Search Engine Sponsored Links, 91 Cornell L. Rev. 1343 (2006)
Available at: https://scholarship.law.cornell.edu/clr/vol91/iss6/4